A blog writer creates content that’s useful for your customers in the right tone for your brand, whilst saving you time so you can focus on other parts of the business. Answer your audience’s questions, give them what they need—something that makes their lives a little easier—and you build trust. Then they’re more likely to buy your product or service.

The best content often get's shared over the web and it could even go viral. When things go viral, it spreads to an audience of millions, generating huge brand awareness and tons of new customers, and who benefits from all that organic, FREE advertising? You do!